DieHard instruments are manufactured and offered below the model owned by Advance Auto Elements, a serious automotive aftermarket components supplier. The instruments themselves embody a variety of merchandise, from hand instruments like wrenches and sockets to energy instruments resembling impression drivers and drills, in addition to battery chargers, leap starters, and different automotive equipment. The model targets each skilled mechanics and do-it-yourself (DIY) lovers.
Advance Auto Elements leverages the DieHard model identify, initially related to sturdy automotive batteries, to market a complete device choice. This technique seeks to capitalize on the established repute for reliability and longevity related to DieHard merchandise. Offering a variety of instruments below a recognizable model affords customers a handy, one-stop store for his or her automotive device wants. Moreover, the model’s give attention to each professional-grade and consumer-level instruments permits it to cater to a broader market phase.